Chrysler Halcyon Concept • Influencer Activation
To launch Chrysler’s EV concept, we partnered with six influential creators from TikTok and Instagram, each bringing a voice to one of the brand’s three future pillars: technology, design, and sustainability. From pitching the initial concept to directing content at the iconic Kellogg Doolittle House in Joshua Tree, this was a hands-on project that seamlessly blended strategy and creativity from start to finish.
The campaign won a Silver W3 Award in the General Social - Influencer Marketing category.
CD: Giancarlo Pisani
Influencer Partner: Linqia
Case Study Video: Kenny Kelly